How You Can Master Craigslist Real Estate Marketing & Generate ...

Do you think you?re using Craigslist real estate marketing to its full potential yet? Or does it seem like you?re merely generating roughly a 1 to 2 percent response rate with your ads? If so, we?ve found the remedy you might need to start developing more engaging and reliable ad copy.

This four part formula is entitled the ?Craigslist Ad Sandwich.? By simply carrying out a proven strategy, you?ll be able to target and draw in greater quantities of leads while improving visitor satisfaction. If you?re pondering exactly how this is achievable, take a couple of minutes on Craigslist to examine your own local section first.

What you?ll discover is a bunch of Craigslist real estate marketing posts that are pretty much identical. While the text is varied, just about every advertisement will typically stick to the same structure that often leads to poor conversions. We choose to refer to this as the ?traditional classified listings technique.?

Instead of focusing on lead capture, most real estate experts are merely marketing their businesses with little or no call to action. Therefore, in order to build great rapport with your prospective clients and make certain that you are maximizing your results, let?s jump into the four components of a highly effective Craigslist ad.

Step 1: Compelling Headline

First of all, every posting you create must have a strong heading. Unless your title concentrates on features or benefits that will arouse curiosity, folks will never click on your ads. It?s as if your post doesn?t exist. So, make sure that every heading stands out to totally take advantage of Craigslist real estate marketing.

Step 2: Picture Ad With Solid Call to Action

As soon as individuals select your ad, the very first thing they should observe is a banner or image ad which links to an offer specific squeeze page. Make certain that this incorporates a compelling call to action, that will persuade folks to click through to learn more about your list of rent-to-own homes, bank owned, first time home buying programs, or some other particular niche.

Step 3: Property Information With Link to Single Property Page

Just underneath the picture, you can incorporate a very quick explanation of a property along with an html link that points to a property specific landing page from your Craigslist real estate marketing ad. Right after a visitor comes to this page, they will be able to find out even more specifics and also opt in for ?more homes just like this.?

Step 4: Second Call to Action

Again, you?ll be able to direct prospects to the same lead capture page that had been utilized in step 2, except now you should either use an HTML link or image ad with a different call to action. Some agents like to test out an alternative squeeze page for this offer, especially if they?re producing general ads to draw in both buyers and sellers.

Our recommendation is that you begin taking action on this strategy without delay to produce the greatest results. In the event you require extra guidance on creating the ideal campaign, visit us at Craigslist real estate marketing to sign up for further coaching and training.

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